Indian cinema over years has become the most favoured means of communication. The
Indian film industry has evolved in terms of stories, character, cast, technicality and every
other aspect possible. Current Indian cinema has blurred the line between mainstream
cinema and parallel cinema. Now issues are showcased to the people wrapped in an
attractive package. It is a collaboration between entertainment and culture and heritage.
Indian film industry has grown to the minds and demands of the new generation. The
traditional folk pattern of entertainment laced with songs and dances has shifted towards
telling deeper stories.
Film industry is a medium to entertain the people starting from a small kid to 80-year-old
person. The cinema intersected with people's day-to-day lives in complex and interesting
ways. Many Asian countries found the content of Indian cinema more suited to their
thought than the Western Cinema.
Since its inception, Indian Cinema Industry has evolved over due course of time. Once
watching a movie on a large screen was limited to a few. Today as technology has taken
advanced, it has taken over the market and created pool of opportunities for filmmakers,
brands, marketers and businesses. As a result of this advancement, Indian cinema has
become a major advertising platform for businesses as it reaches even the farthest of the
audience. The transition to multiplex exhibition of Indian cinema has enabled screening of
movies on various screens at one point. This has upgraded the quantity and quality of films.

Indian film industry has evolved to be the largest in the world in terms of number of films
produced. Indian cinema has played a huge role in inspiring and uplifting people. It has
evolved in itself and has helped the society evolve with it.